February is the month to celebrate partnerships (thank you, St. Valentine). So, we are excited to announce our new alliance. ASTA is now an official Wellness Travel University partner! This means all ASTA members will receive free access to our GOLD course, which can be taken to receive a wellness tourism specialist designation. ASTA members will be able to be part of our WTU community, empower themselves with deep knowledge on wellness travel, and have access to our comprehensive database of wellness travel consumers. The partnership allows us to be stronger together, and to continue to expand the wellness tourism business.
Another benefit of WTU membership is access to our growing library of e-books. They are easy to download, share and/or print. Our newest edition showcases the winners of our 2023 Wellness Travel Awards. This year, we’ve widened our luxury lens to celebrate even more of the extraordinary destinations that tap into nature as nourishment.
Look for more details on the ASTA-WTU partnership in upcoming newsletters. Meantime, our monthly digest offers up suggestions for trending wellness destinations, along with a link to our newest e-book.
Nature and wellness go hand in hand. Outside serves up a healthy dose of nature-based adventures, ranging from the ultra-chill to the adrenaline-producing.
Along the same lines, tourism intelligence company Mabrian Technologies has just released the findings of a new study that examines how consumer travel trends have evolved since before the pandemic. No surprise—more consumers want tourism products related to nature, active and wellness interests, and they prefer affordability. This article has some suggestions for destinations that fit the bill.
Is the Middle East the next big wellness destination? Six Senses and Banyan Tree have opened in the region, with Israel, Qatar and Saudi Arabia leading the charge.
Our 2023 Wellness Travel Awards showcase the best of transformative spa and culinary experiences. New categories this year include Most Sustainable; Best Vegan/Vegetarian; Best Boutique Wellness Resorts; Best Outdoor/Nature; Best Organic Culinary Experience; and Best Urban Spa.